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Wanted: Remote Designer – Shopper Marketing Layouts (End-of-Aisle, Shelf Wobblers, etc.) Location: Remote (South Africa-based) | Day Rate: R3,915
<p>This is a remote position.</p> <p><b>About the Role:</b> We are seeking an expert Remote Designer with a proven track record in shopper marketing and in-store communication assets. The ideal candidate will specialise in high-impact, on-shelf layouts that drive attention and conversion—specifically end-of-aisle gondolas, shelf wobblers, and other shopper assets. You will collaborate with our marketing, merchandising, and packaging teams to translate brand guidelines into compelling, print-ready and digital-ready layouts that perform in-store.<br></p> <p><b>Key Responsibilities:</b><br></p> <ul> <li>Design end-of-aisle gondolas, shelf wobblers, danglers, POP displays, and related shopper assets that align with brand guidelines and retail objectives.<br></li> <li>Create scalable, production-ready layouts suitable for print and digital channels, including dieline-ready files when required.<br></li> <li>Collaborate with merchandisers and brand managers to understand category, SKU assortment, price promotions, and seasonal campaigns.<br></li> <li>Develop concept boards, layout mock-ups, and polished final deliverables with attention to typography, color, imagery, and hierarchy.<br></li> <li>Ensure assets are optimised for printing specifications, colour management (CMYK/RGB), bleed, safe zones, and trim marks.<br></li> <li>Prepare and manage files for handoffs to printers, vendors, and internal production teams.<br></li> <li>Iterate based on feedback from stakeholders, with a strong emphasis on speed-to-delivery without sacrificing quality.<br></li> <li>Maintain a consistent design system and reusable template library for efficiency and future campaigns.<br></li> <li>Stay updated on retail design trends, dimensional constraints, and in-store experiential formats.<br></li> </ul> <br> <p><b>Required Qualifications:</b><br></p> <ul> <li>Demonstrable portfolio featuring shopper marketing layouts for in-store assets (end-of-aisle gondolas, shelf wobblers, POP displays, etc.).<br></li> <li>Proven experience with large-scale, print-ready production files and dielines.<br></li> <li>Proficiency in design tools (e.g., Adobe InDesign, Illustrator, Photoshop). Experience with 3D or layout visualisation tools is a plus.<br></li> <li>Strong typography, grid systems, and visual hierarchy skills tailored to retail environments.<br></li> <li>Familiarity with color management, soft-proofing, and print production workflows.<br></li> <li>Ability to work autonomously in a remote setting, manage timelines, and communicate clearly.<br></li> <li>Attention to detail, quality, and consistency across assets and campaigns.<br></li> <li>Portfolio must include case studies or brief explanations of the business objectives, constraints, and outcomes of each project.<br></li> </ul> <br> <p><b>Nice-to-Haves:</b><br></p> <ul> <li>Experience with shelf-ready packaging (SRP) and dieline packaging files.<br></li> <li>Knowledge of retailer specifications and guidelines (e.g., major national or regional retailers you’ve designed for).<br></li> <li>Basic motion or digital asset adaptation for in-store digital screens.<br></li> <li>Familiarity with brand systems and design tokens for shopper marketing.<br></li> </ul> <br> <br> <h3>Requirements</h3> <p><b>Deliverables:</b><br></p> <ul> <li>Desktop and print-ready layout files for selected concepts (AI/INDD/PSD or equivalents) with linked assets.<br></li> <li>Production-ready dielines, color profiles, and export packs.<br></li> <li>A concise design rationale and notes for each asset.<br></li> <li>Versioned asset library for reusability across campaigns. <br></li> </ul> <p><b>How to Apply</b>:<br></p> <ul> <li>Submit a portfolio link (dribbble/Behance/Personal site) showcasing shopper asset layouts (end-of-aisle gondolas, shelf wobblers, POP displays, etc.).<br></li> <li>Include brief case studies or project summaries that highlight objectives, constraints, outcomes, and your specific contributions.<br></li> <li>State your availability, typical turnaround times, and preferred communication channels.<br></li> <li>Include your proposed approach to a sample brief (optional) and any relevant references or testimonials. <br></li> </ul> <p><b>Evaluation Criteria:</b><br></p> <ul> <li>Relevance and depth of portfolio in shopper marketing layouts.<br></li> <li>Production proficiency (dielines, print specs, colour management).<br></li> <li>Visual storytelling and ability to drive shopper engagement through layout.<br></li> <li>Remote collaboration readiness and communication clarity.<br></li> <li>Reliability with meeting deadlines and delivering reusable design templates.<br></li> </ul> <br> <h3>Benefits</h3> None.<br> <br>