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Senior Manager, Trends
The Senior Manager, Trends is a key leader in shaping fashion forecasting for Walmart. This role provides expert-level trend research, strategic storytelling, and creative direction to inform design, product development, and fashion editorial teams. The ideal candidate will leverage industry expertise, data-driven insights, and cross-functional collaboration to influence seasonal global trends, business strategies, and customer engagement across multiple categories and market segments.
Key Responsibilities:
Trend Forecasting & Research:
- Lead the development of seasonal trend forecasting tools, ensuring insights are grounded in extensive research, consumer behavior, and market shifts.
- Oversee seasonal trend direction, runway, social media, and retail reporting, collaborating with editorial and design teams to shape Walmart’s fashion direction
- Identify emerging fashion trends, synthesizing industry predictions into clear, solution-driven reports that drive product strategy.
- Partner with strategic trend agencies and leverage internal resources to enhance Walmart’s global fashion forecast.
- Develop trend storytelling roadmaps that bring Walmart’s fashion vision to life, ensuring alignment across apparel, footwear, and accessories.
- Serve as a strategic partner to internal teams, influencing design, merchandising, and marketing through data-driven insights.
- Work closely with product development, editorial, and design teams to ensure consistency and alignment with global fashion strategies.
- Identify opportunities for innovation, process improvements, and best-practice scaling, keeping Walmart ahead of industry trends.
- Translate market research and consumer insights into trend-right product storytelling that resonates with Walmart’s diverse customer base.
- Hire, develop, and manage a high-performing team of trend strategists to drive excellence in forecasting and creative direction.
- Provide ongoing mentorship, performance feedback, and career development, fostering a culture of innovation and collaboration.
- Establish key performance metrics to evaluate department and individual contributions, ensuring efficiency and strategic impact.
- Lead with a "one company" mindset, building trust and driving results through influence, inspiration, and vision.
You’ll Sweep Us Off Our Feet If You:
- Have a visionary mindset and constantly look for ways to differentiate Walmart’s fashion offering.
- Are highly skilled at identifying and translating fashion trends into actionable business strategies.
- Use data and insights to make informed, impactful decisions.
- Apply AI tools to synthesize runway, social, cultural, and retail data into cohesive visual forecasts that translate macro trends into commercially viable product direction.
- Can effectively communicate complex trend forecasts to cross-functional teams in a compelling way.
- Thrive in fast-paced environments and can seamlessly manage multiple seasons and categories.
- Are an excellent collaborator and influencer, building strong relationships across teams.
Preferred Qualifications:
- Bachelor’s degree in Fashion Design, Merchandising, Marketing, or a related field. A Master’s degree in Business or a related field is a plus.
- 7-10 years of experience in apparel trend forecasting, design, or related fields.
- Strong background in data analysis, storytelling, and strategic trend communication.
- Excellent presentation skills with experience speaking to executive leadership and product teams.
- Technical proficiency in Microsoft Office, PowerPoint, Adobe Creative Suite, and experience with trend research platforms.
- Experience traveling to key domestic and international markets for research and industry insights.
Benefits & Perks
Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
Equal Opportunity Employer
Walmart, Inc. is an Equal Opportunity Employer By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing unique styles, experiences, identities, ideas and opinions while being welcoming of all people.
Who We Are
Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find were a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the worlds most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in a culture of belonging, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life. At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $108,000.00 - $216,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor’s degree in Business, Graphic Design, or related field and 3 years’ experience in textile design, print design, graphic design, or related area OR 5 years’ experience in textile design, print design, graphic design, or related area. Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Color development and testing., Design Experience in a Retail Environment, Master's degree in Textiles, Fashion, Graphic Design, or related field., Merchandising experience in a retail environment, Product Development Experience in a Retail Environment, Working with Adobe Illustrator, Photoshop, or related Graphic Design Software Primary Location...45 W 25Th St, New York, NY 10010, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
