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[Remote] Squarespace Website Designer (freelancer)
Note: The job is a remote job and is open to candidates in USA. HALSTEAD MEDIA GROUP LLC is a growing company in the landscape and outdoor living industry, seeking a Squarespace Website Designer. The role involves creating unique designs for various clients, managing multiple projects, and delivering high-quality website updates while collaborating with internal project managers.
Responsibilities
- You’ll be working on website designs and updates for various clients, you will be continuously provided space and opportunities to learn new ideas and push your creativity forward
- Rather than one focusing on only one brand with one message, you will be tasked with jumping between different projects, different clients, and different goals—discovering new skills along the way
- You will be charged with creating a cohesive, powerful, brand across multiple platforms and mediums
- You will work on each project all the way through, from strategy to delivery. This allows for ownership, creative control, and a recurring sense of accomplishment
- Plan website design strategy in close partnership with Project & SEO Managers
- Detail out page designs; plan navigation/architecture; curate client-provided images; plan user experience; identify best ways to organize client’s services/products
- Design websites (usually on Squarespace) using industry standard graphic design principles
- Then push design concepts outside of what’s expected; discover new ways of using existing website design platform features combined with customizations; use graphic design software (Adobe Suite and Canva) to create backgrounds, images; edit videos for banners and other website placements; pay attention to the details like buttons, links, and the small stuff; surprise yourself and our clients with designs that are on-brand and emotion-provoking
- Eventually, support social media managers with social-first short-form videos that are unique to the client’s brand and messaging
- Update websites based on scope requirements, aligned to the overall website theme
- This isn’t a client facing role, you will be working with internal project managers who will liaison with you and the clients on sharing needs and feedback, along with timelines
- This role is for those that can handle constructive criticism gracefully and not take feedback personally
- When given feedback you disagree with, we will look to you to offer rebuttals and stand your ground, however it's a client-first environment, so sometimes we lose a battle or two
- This means identifying ways to make sure you feel amazing and proud of every piece of design you submit
- Manage a busy, fast-paced deliverable schedule, delivering high-quality, on-scope creative, on time
- Use slack and zoom to chat with internal team members, and asana to manage projects and tasks, meeting deadlines and responding quickly (within reason)
- A willingness and desire to learn new things
- We serve a very specific client niche, and you will be expected to dive into that industry, understanding how the purchases make decisions in a digital environment, research and understand high-performing creative in that exact industry, and understand the services our clients provide their customers, so that you can produce creative that delivers and connects with the target persona
- Be incredibly detail-oriented
- We believe the details in a piece of creative make the difference between good and great
- We are looking for someone who is naturally detail-focused
- You notice and care about the small stuff
- But you also know that there is not endless time to notice those details, so a balance of speed and quality is essential
Skills
- Advanced knowledge of Adobe Suite and Canva
- Actual client experience design websites on Squarespace (necessary) and Wix (nice to have). You must know the Squarespace platform inside-out
- Knowledge of HTML, CSS, basic JavaScript, and the custom code features on Squarespace
- Proactively researching, be inspired by, and implementing design trends
- Track record of producing designs that meet basic design principles (eg consideration white space, margins, font combinations, design grids, etc)
- Understanding the scale of differing creative tasks, and allocating time accordingly is an essential skill
Company Overview