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Digital Marketing and eCommerce Manager

March 7, 2026

Job Description: • Directly reports to the Senior Director, eCommerce and Digital Marketing • Responsible for supporting all aspects of the eCommerce business including business planning, online marketing, website management and analytics, content strategy and development, and promotional campaigns • Acts as a project manager to evaluate, prioritize, develop, manage, implement, and test eCommerce initiatives • Supports the development and execution of property-level strategic and tactical business plans and advertising budgets • Supports the user experience on Sentral.com and individual property websites including navigation, content development, booking funnel and promotional campaigns • Assists in the planning, QA and execution of web content and online marketing campaigns to ensure efficiency, accuracy and timeliness of publishing • Supports web analytics related to eCommerce and communicates relevant data to team members, executive leadership, cross-functional teams and external stakeholders • Assists in designing, writing, and optimizing marketing campaigns, for owned and non-owned channels, including SEO, SEM, Paid Social, Programmatic, Email Marketing, and more. • Collaborates with cross-functional teams (Product, Revenue Management, Operations, Site Teams, etc) to ensure alignment on goals and implications across eCommerce projects • Assists with management of external agencies and partners to deploy campaigns and solutions • Assists with implementation of new sales and marketing initiatives to increase direct bookings and profitability • Identifies eCommerce opportunities beyond current organizational thinking • Tests variables including incentives, creative, content, and cadence to optimize website and campaign performance Requirements: • Outstanding analytical skills with strong experience interpreting data and drawing conclusions • Proven leadership of eCommerce projects, with desire to learn and contribute • Strong writing and editing skills • Proven attention to detail, quality assurance, and pride in work • Experience with both B2C and B2B eCommerce • Extensive knowledge of e-commerce technology, analytics and best practices • Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives • Hospitality digital marketing experience preferred Benefits: • We offer multiple medical, dental, and vision health plan options that begin the first month after your start date! • There is one fully company-paid plan (no monthly premiums for you)*, and HSA and FSA options to set aside pre-tax dollars. • Eligible after just three months of employment, we offer a 401(k) with a 4% company match to help you reach your savings goals. • Flexible paid time off, 11 paid holidays, and Enrichment Hours for volunteering or career development! • Team members (and their friends and families) receive travel discounts when they stay at a Sentral community. • All team members are Sentral receive discounted rates on pet insurance, attractions, rental cars, shows, events, and more! Apply tot his job

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...