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Digital Account Based Marketing Manager
Digital Account Based Marketing Manager
Position Overview
We are looking for an Integrated Account-Based Marketing (ABM) Manager to take the lead in planning and executing integrated, multichannel campaigns for IT Services. This role works directly with the Director of Integrated Marketing, managing ABM strategies ranging from highly personalized 1:1 initiatives to broader 1:Many programs.
Success in this position will require ongoing partnership with Sales, SDRs, and Marketing teams to create strategies supporting Cloud Services, Intelligent Automation, Security, and Data Services.
Proficiency with campaign management tools such as Marketo, Demandbase, LinkedIn, and Salesforce is essential.
This role is remote and open to candidates authorized to work without sponsorship.
Your Role with Us
Team members at TP use a combination of advanced technology and hands-on know-how to simplify systems, promote change, and maintain strong security for partner organizations. Everyone contributes meaningfully to client results.
Advancement is a core part of our culture, with many current leaders moving up from entry-level positions based on talent and performance.
About the Company
TP delivers cutting-edge digital business solutions that help major brands reach new levels of efficiency and ensure ongoing growth.
With over 500,000 skilled team members speaking more than 300 languages, we blend global strength with local insights to provide tailored support for clients and positive change in our communities.
Become a Member of the TP Team
We are dedicated to fostering an environment that promotes personal and professional growth for every employee. We value teamwork, open dialogue, and ongoing motivation, which together drive our organization forward.
Our commitment to flexibility and inclusion ensures every voice is heard, so staff can reach their goals and enjoy a balanced life. Each team member makes a real difference in our collective success.
TP is an equal opportunity employer.
Advantages of Joining TP
- Paid onboarding and job training
- Competitive compensation and bonus structure
- Full suite of medical, dental, vision, and 401k benefits
- Generous paid time off
- Employee wellness and engagement events
Key Responsibilities
- Design and implement ABM campaigns for priority accounts and buying groups
- Collaborate with Sales, SDR, and Client Success groups to develop and align unified account plans
- Manage digital marketing, live and virtual events, social campaigns, targeted email, and custom materials to grow revenue and brand awareness
- Use platforms including Salesforce, Demandbase, Marketo, and LinkedIn to measure, track, and refine campaigns
- Develop engaging, account-specific content including marketing videos and tailored templates
- Provide training and guidance to field teams on ABM principles to drive success
Required Qualifications
- At least 7 years in B2B marketing for IT Services, with a minimum of 3 years dedicated to ABM work
- Advanced skills in Marketo, Demandbase, LinkedIn, and Salesforce
- Track record of delivering high-impact, results-focused marketing initiatives in fast-paced environments
- Strong skills in communication, analytics, and project management
- Willingness to travel as needed
Key Soft Skills
- Mindset for process improvement
- Team-oriented collaborator
- Clear communicator
- High emotional intelligence
- Receptive to new ideas and perspectives
- Analytical thinker and problem solver
- Results-focused and resourceful
- Entrepreneurial, self-motivated approach
- Skilled in AI and emerging technology
- Strong data analysis and application skills