Digital Account Based Marketing Manager

Digital Account Based Marketing Manager


Position Overview


We are looking for an Integrated Account-Based Marketing (ABM) Manager to take the lead in planning and executing integrated, multichannel campaigns for IT Services. This role works directly with the Director of Integrated Marketing, managing ABM strategies ranging from highly personalized 1:1 initiatives to broader 1:Many programs.

Success in this position will require ongoing partnership with Sales, SDRs, and Marketing teams to create strategies supporting Cloud Services, Intelligent Automation, Security, and Data Services.

Proficiency with campaign management tools such as Marketo, Demandbase, LinkedIn, and Salesforce is essential.

This role is remote and open to candidates authorized to work without sponsorship.

Your Role with Us

Team members at TP use a combination of advanced technology and hands-on know-how to simplify systems, promote change, and maintain strong security for partner organizations. Everyone contributes meaningfully to client results.

Advancement is a core part of our culture, with many current leaders moving up from entry-level positions based on talent and performance.

About the Company

TP delivers cutting-edge digital business solutions that help major brands reach new levels of efficiency and ensure ongoing growth.

With over 500,000 skilled team members speaking more than 300 languages, we blend global strength with local insights to provide tailored support for clients and positive change in our communities.

Become a Member of the TP Team

We are dedicated to fostering an environment that promotes personal and professional growth for every employee. We value teamwork, open dialogue, and ongoing motivation, which together drive our organization forward.

Our commitment to flexibility and inclusion ensures every voice is heard, so staff can reach their goals and enjoy a balanced life. Each team member makes a real difference in our collective success.

TP is an equal opportunity employer.

Advantages of Joining TP

- Paid onboarding and job training
- Competitive compensation and bonus structure
- Full suite of medical, dental, vision, and 401k benefits
- Generous paid time off
- Employee wellness and engagement events

Key Responsibilities

- Design and implement ABM campaigns for priority accounts and buying groups
- Collaborate with Sales, SDR, and Client Success groups to develop and align unified account plans
- Manage digital marketing, live and virtual events, social campaigns, targeted email, and custom materials to grow revenue and brand awareness
- Use platforms including Salesforce, Demandbase, Marketo, and LinkedIn to measure, track, and refine campaigns
- Develop engaging, account-specific content including marketing videos and tailored templates
- Provide training and guidance to field teams on ABM principles to drive success

Required Qualifications

- At least 7 years in B2B marketing for IT Services, with a minimum of 3 years dedicated to ABM work
- Advanced skills in Marketo, Demandbase, LinkedIn, and Salesforce
- Track record of delivering high-impact, results-focused marketing initiatives in fast-paced environments
- Strong skills in communication, analytics, and project management
- Willingness to travel as needed

Key Soft Skills

- Mindset for process improvement
- Team-oriented collaborator
- Clear communicator
- High emotional intelligence
- Receptive to new ideas and perspectives
- Analytical thinker and problem solver
- Results-focused and resourceful
- Entrepreneurial, self-motivated approach
- Skilled in AI and emerging technology
- Strong data analysis and application skills
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

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When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

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With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

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Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

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The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...